The Body Shop
I started working with Anita Roddick for The Body Shop in 1997 when the design team were in the process of creating a new look for the stores.
I initially started with producing a feng shui interior design report for the Body Shop in Great Marlborough Street, London. Meanwhile the shop in Oxford Street had been updated with an experiemntal design and I went on to write a feng shui report for the trial store.
Various feng shui design ideas were also tried out in a mock store set up in a warehouse. My advice was focussed on the use of colours, introducing various curves into the shop furniture and the use of materials to create the ideal feng shui atmosphere.
These found there way into the first new look Body Shop in Brixton. The result were positive with a 10% increase in turnover. This design was then rolled out to all UK shops.
